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Customer Engagement CloudYou are about to become a relationships marketing expert -
Customer Engagement CloudYou are about to become a relationships marketing expert
Data Management & Customer Insight
Profit on your most value asset: your customer data.
Create and maintain your marketing datamart in few easy steps supporting industry specific segmentations
Pre-built dashboards: best-practices in analytics out-of-the-cloud
Complete and integrated view of:
Customers, Categories, Campaigns, Promotions and Brands
Create and maintain your marketing datamart in few easy steps supporting industry specific segmentations
Pre-built dashboards: best-practices in analytics out-of-the-cloud
Complete and integrated view of:
Customers, Categories, Campaigns, Promotions and Brands
Promotion Management and co-branding
Build, manage and track personalized vouchers/promotions
Manage 3rd party and supplier negotiations
Work with partners, suppliers, and 3rd parties to target specific customer segments and offer them relevant promotions
Streamline internal collaboration managing campaigns and promotions.
Loyalty, marketing, communications working together to fulfill each campaign step
Manage 3rd party and supplier negotiations
Work with partners, suppliers, and 3rd parties to target specific customer segments and offer them relevant promotions
Streamline internal collaboration managing campaigns and promotions.
Loyalty, marketing, communications working together to fulfill each campaign step
Hyper-Personalized Communications
Go beyond segmentation, create 1-to-1 customer communications.
Define customer communications, create promotions and let them auto-fill for each client across all channels: email, mail, web and mobile.
Customer Life-cycle and behavior management:
Manage customer life-cycle, purchase behavior and category management with a single view.
Define customer communications, create promotions and let them auto-fill for each client across all channels: email, mail, web and mobile.
Customer Life-cycle and behavior management:
Manage customer life-cycle, purchase behavior and category management with a single view.
Integrated Marketing Management for the masses: Accelerated and Simplified
•Accelerated:
Pre-built components (datamart, dashboards,…)
Rapid Implementation Methodology
Easy / simplified
No specific resources to build complex rules: marketing semantics instead of SQL-based rules
Guided Analysis: insight navigation in dashboards
Fast time-to-market and easy to use: IT independence, design for marketing teams
Built-in datamart, data-science and customer engagement best practices
Pre-built components (datamart, dashboards,…)
Rapid Implementation Methodology
Easy / simplified
No specific resources to build complex rules: marketing semantics instead of SQL-based rules
Guided Analysis: insight navigation in dashboards
Fast time-to-market and easy to use: IT independence, design for marketing teams
Built-in datamart, data-science and customer engagement best practices